Alliant + Suze Orman

Logo lockup

In 2021 Alliant partnered with personal finance expert, Suze Orman. As with any partnership, one of the first design elements needed is a co-branded logo lockup. I created various versions to accommodate background colors and layouts that adhere to both brands.

Landing page design and development

In addition to leading the co-branded creative I also designed and developed the landing page used for this enterprise initiative. This project required cross-functional collaboration with Suze and her team, content writers, Marketing Technology, Deposit Product team, and Compliance team. From January 2021 - August 2021 the page has seen over 32k conversions, a 14.6% conversation rate for the page.